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Lego x Levi Collaboration

Lego and Levi’s have partnered up this fall to design a new collection taking art to the next level in fashion. The new and exclusive line features Levi’s notable signature pieces such as trucker jackets, and straight jeans but takes things up a notch with a playful twist: personalized legos!

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Lego and Levi’s have partnered up this fall to design a new collection taking art to the next level in fashion.

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The new and exclusive line features Levi’s notable signature pieces such as trucker jackets and straight jeans but takes things up a notch with a playful twist: personalized legos! The well-known denim brand’s classics are decorated with flexible base plates that you can snap Lego tiles onto to put together your own piece- or you can allow the designs to have their own spotlight.

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The nostalgic Lego x Levi collection will also include hoodies, bags, hats and even a cargo vest, all with fun Lego-inspired details such as colorful buttons and a bright-red Lego patch to substitute the Levi’s traditional leather version. “This is such a fun collaboration celebrating self-expression, creativity and nostalgia,” Karyn Hillman, chief product officer for Levi Strauss & Co., said in a press release. “With the customizable base plates, Levi’s is now literally a new blank canvas for Lego play.”

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The exclusive line was released on Oct. 1 on Levi’s website and in select Levi’s stores and every customizable purchase features a bag of 110 Lego Dots, which will allow you to accessorize your pieces while bringing out your inner child. Check out the new Lego x Levi’s collaboration.

Photo Credits: POPSUGAR

Report: Juana Norales

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Brand, Celebrity, Fashion Access by NKC Brand, Celebrity, Fashion Access by NKC

Levi's Golf Wang-Inspired Anniversary

A noteworthy milestone of this year’s 501 Day has been the collaboration with Golf Wang, Tyler the Creator's fashion label.

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Having been in business for an astonishing 147 years, Levi’s Jeans celebrates each anniversary with their 501 Day, in homage of their signature 501 jeans. Each May, Levi’s hosts worldwide events and campaigns commemorating their legacy as the leading brand of jeans for over a century. A noteworthy milestone of this year’s 501 Day has been the collaboration with Golf Wang, Tyler the Creator's fashion label.

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Levi's and Golf Wang are two brands that complement each other well due to their respective mission statements. Levi’s 501 jeans embody self-expression and individuality, as their simplistic build makes them adaptable to customizations and redesign. Meanwhile, Golf Wang is a brand rooted in whimsicality, consisting of brightly colored hats, sports jerseys, and duffel bags emblazoned with random images such as chicken and waffles. Defying the hip hop fashion convention of glorifying luxury items, Tyler opts to imbue with his products with dark, absurdist humor.

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Together, Levi’s and Golf Wang have previewed a more vibrant iteration of the classic 501 jeans, one spangled with multi-colored polka dots as Golf Wang’s heart-and-flower logo adorns the back pocket. These rainbow jeans are truly a vivid, fantastical creation, and they are available for purchase on both of Levi’s and Gold Wang’s websites on now.

Photo credits:

https://hypebeast.com/2020/5/golf-wang-levis-tyler-the-creator-501-day-polka-dot

https://www.billboard.com/articles/columns/the-hook/6099335/tyler-the-creator-golf-wang-style

Report: Nia Hunt

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