Lego x Levi Collaboration
Lego and Levi’s have partnered up this fall to design a new collection taking art to the next level in fashion.
The new and exclusive line features Levi’s notable signature pieces such as trucker jackets and straight jeans but takes things up a notch with a playful twist: personalized legos! The well-known denim brand’s classics are decorated with flexible base plates that you can snap Lego tiles onto to put together your own piece- or you can allow the designs to have their own spotlight.
The nostalgic Lego x Levi collection will also include hoodies, bags, hats and even a cargo vest, all with fun Lego-inspired details such as colorful buttons and a bright-red Lego patch to substitute the Levi’s traditional leather version. “This is such a fun collaboration celebrating self-expression, creativity and nostalgia,” Karyn Hillman, chief product officer for Levi Strauss & Co., said in a press release. “With the customizable base plates, Levi’s is now literally a new blank canvas for Lego play.”
The exclusive line was released on Oct. 1 on Levi’s website and in select Levi’s stores and every customizable purchase features a bag of 110 Lego Dots, which will allow you to accessorize your pieces while bringing out your inner child. Check out the new Lego x Levi’s collaboration.
Photo Credits: POPSUGAR
Report: Juana Norales