Gucci and Prada Will Show Their New Collections Virtually
Milan’s governing body for fashion, the Camera Nazionale della Moda Italiana, has announced the schedule of designers that will be presenting their latest collections as part of a digital fashion week in July, as a replacement for the traditional fashion shows that have been cancelled due to the COVID-19 pandemic.
Milan’s governing body for fashion, the Camera Nazionale della Moda Italiana, has announced the schedule of designers that will be presenting their latest collections as part of a digital fashion week in July, as a replacement for the traditional fashion shows that have been cancelled due to the COVID-19 pandemic. The schedule includes some of the most heavyweight Italian labels: Prada, Gucci, Ermenegildo Zegna, Missoni, and Salvatore Ferragamo are among the brands who are confirmed to present. Some brands will present Spring/Summer 2021 collections, while others will focus on Cruise and pre-collections.
However, many of Milan’s most revered names are also notably absent. At the time of writing, Marni, Fendi, and Giorgio Armani are absent, while labels including Bottega Veneta typically opt out of the men’s Summer shows in favour of presenting in September.
Since lockdowns were enforced as a result of the COVID-19 pandemic, all of the major fashion capitals have been forced to find new ways of allowing designers to present. London Fashion Week was replaced by a digital portal which was met with a lukewarm response from press and buyers, though some designers did find ways to create excitement.
The Paris menswear shows, which should have taken place last week, will be replaced by a virtual event titled Whispers of Paris, due to take place from July 9-13. As of yet, the list of participating designers has not been confirmed. The Milan shows run from July 14-17, with the Prada show taking place at 14:00pm CEST on July 14 and the Gucci presentation at 14:00pm CEST on July 17. The full schedule can be viewed at the Camera Nazionale della Moda Italiana website.
Y/Project is the most recent brand to share its SS21 collection, alongside its plans to pivot to a more sustainable approach.
Report: Amanda T Lou
Gucci Calls the Fashion Schedule "Worn Out" and Decides on Seasonless Shows Twice a Year
Gucci's Alessandro Michele is one person leading that conversation and thinks the annual seven-season fashion show schedule is "worn out" — we couldn't agree more.
It's no secret that the coronavirus is the push the fashion industry needed to clean up its act. Now that everything from garment supply chains to performative fashion shows are in desperate need of restructuring, who will be the voices of fashion's future? Gucci's Alessandro Michele is one person leading that conversation and thinks the annual seven-season fashion show schedule is "worn out" — we couldn't agree more.
Following Gucci's virtual press conference on May 24, creative director Alessandro Michele took to Instagram to elaborate on how the brand is embracing a more sustainable fashion show schedule. "I will abandon the worn out rituals of seasonalities and show to regain a new cadence, closer to my expressive call," Michele muses in a poetic Instagram carousel captioned Diario. "We will meet just twice a year, to share the chapters of a new story. Irregular, joyful and absolutely free chapters, which will be written blending rules and genres, feeding on new spaces, linguistic codes, and communication platforms. And beyond. I would like to leave behind the paraphernalia of leitmotifs that colonized our prior world: cruise, pre-fall, spring-summer, fall-winter. I think these are stale and underfed words. Labels of an impersonal discourse that lost its meaning."
Report: Amanda T Lou
Why Gucci's New Collection Will Brighten up Your Summer
Even in the uninterrupted unsteadiness of today’s social and political climates, the tendency of the Gucci brand to keep us on our toes remains tireless.
Even in the uninterrupted unsteadiness of today’s social and political climates, the tendency of the Gucci brand to keep us on our toes remains tireless. With their unique patterns and edgy couture style, it is no wonder we are constantly swooning, practically begging for more.
The fascination continues when considering their latest collection titled “Towards the Sun” designed for men and women. The reason this line compels us so is the traditional color palette having been magically transformed for the upcoming solstice, while having no effect on the spunkiness and luxuriousness that we’ve come to expect from Gucci.
Pastel based and beaming with an infectious luminosity, the new “Towards the Sun” collection for Women features beautiful yet more simplistic pieces created specifically for the warmer weather that will soon surround us.
The collection takes on classic silhouettes of bags, shoes, and accessories and complements them with new colors, including gentle shades of blue, green and pink, with final products that are somehow no less subtle than the ones we would normally attribute to the iconic brand.
While the color palette might present itself as tame, it is no less exhilarating. Timeless patterns are revived with softer hues while fresh patterns emerge that simultaneously maintain the brand’s originality and uniqueness and add an essence of sunny retro.
Though the male counterpart of this collection does not house the same quantity of pastel-forward inventory, a retro ambiance still radiates from the products, offering a different type of sensation for summertime. Featuring pieces with warm yellows and patterns of pink peonies, the men’s collection is no stranger to taking fashion a little more “towards the sun”.
Gucci could not have graced us with this collection at a more perfect moment in time. With spring in full bloom and the summer season quickly approaching, the bright colors and relaxed prints will no doubt complete your wardrobe by contributing an undeniable glow.
*all photo credit can be attributed to Gucci's direct website.
Report: Alexandra Donnelly
Inside Look on Gucci’s “So Deer To Me” Campaign
Over the years, Alessandro Michele, Italian fashion designer and creative director for Gucci, has really shown us really creative campaigns for Gucci. With Gucci’s new Pre Fall 2020 Campaign “So Deer To Me” he has yet to disappoint us.
Over the years, Alessandro Michele, Italian fashion designer and creative director for Gucci, has really shown us really creative campaigns for Gucci. With Gucci’s new Pre Fall 2020 Campaign “So Deer To Me” he has yet to disappoint us.
This Campaign shows us things that a lot of us haven't seen in a while; the outside and animals. Models are dressed in bright 70’s inspired coats, dresses and suits and they are laid in the grass and sit pretty on what seems to be a playground captured by photographer Alasdair McLellan.
All of the models are also pictured with an array of different animals. Deers, fawns, owls, blue birds, skunks, squirrels, frogs, hedgehogs, ducks and rabbits are featured across the images.
Animals and Childlike imagination was the inspiration for this particular campaign. On Gucci’s Instagram page, with each posted picture from the campaign was a small description of the inspiration. One photo has the caption “ #SoDeerToMe campaign inspired by childhood innocence, when as kids we rejoiced in nature.” Another photo is captioned “#SoDeerToMe campaign is ultimately an invitation to enjoy the simple things in life. Sometimes, it just takes very little, or a burst of imagination to find some balance.” Not only do we get an amazing new collection from Gucci but the amazing photos that remind us what it feels like to be a child and imagine freely.
Report: Alycia Williams
Review: Gucci Fall 2020 RTW Collection Released at Milan Fashion Week
A review of the new Gucci Fall 2020 RTW Collection released at Milan Fashion Week.
Opening Milan Fashion Week, one of the most anticipated times during this month of back to back fashion shows, was Gucci. Only a few hours away from his hometown of Rome, Italy, Alessando Michele debuted the F/W 2020 collection and never fails to truly put on a show. Before showing off his myriad of frill pastel skirts, delicate puff sleeve tops, and pleated monochromatic pants, he displayed his models in a circular glass carousel just as they would step onto the runway.
Michele continues to keep his reputation of globally dominating the look of eccentric and extravagant presentations for Gucci. Focusing on layers in this show and being multidimensional, many looks consisted of high neck collars and some with ruffled details for the women. Snakeskin prints and plaid patterns were more prominent in the men’s outfits as they were placed in collared tops as well and flared pants. The 2020 pieces were not too far in detail compared to their F/W 2019 collection keeping some of the same The accessories were one of the protruding statements in the looks.
As the models walked one by one, there were handheld snake patterned purses, long cross chained necklaces, and some rhinestone drop earrings. Each look told a story and the accessories placed on top gave a ravishing dimension. There was little to almost no makeup presented and the facial expressions were neutral and serious as with almost everything that Michele has presented since he started at the Italian fashion house. (Photo source: Vogue)
Words by Pamela Valdez.
At the rise of Covid-19 many of us first questioned the timeline of fashion week and would we see the regular calendar continue - the question weighed over many of us for months! It was refreshing to see design houses and designers across the globe take advantage of the uncertainty and plow into production mode - thus my interest in Jerri Reid New York - The Black Designer based in Brooklyn New York wow’d instagram with his latest collection paying homage to the Black Is King film which debuted earlier this year in July. I was taken aback at quick of a turn round the young designer produced and released his well crafted designs reflecting some of the films most memorable moments.