Say Hello To A New Form Of Live-streaming Thanks to Erykah Badu

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Many artists have shifted to live-streaming platforms due to the pandemic. As all thing’s entertainment have been cancelled, many have tried finding a coping method and ways to shed light to their fans in this difficult time. Whether it involved reconnecting with old peers, performing, or even doing song writing battles, one artist who stood out the most was Erykah Badu. This pandemic did not stop singer-songwriter, actress and record producer, Erykah Badu as she is back and is more creative than ever! Erykah managed to pull off a stellar live stream music video with two other musicians. She is the first artist to charge a rate between $1-$3 to watch her perform live!

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Not only did she have previous live-streams in her bedroom but most recently, she performed Apocalypse 3.1. While maintaining to focus on social distancing, she managed to have everyone on screen and separated in a colorful bubble. Her vision for this project was to show her audience an exaggerated appearance of how social distancing looks and how all three performers would have to perform live without any mistakes. Being in separate bubbles make things a bit harder as many factors may play by being separated the way they were (picture below). Many fans raved about her creativity, style and uniqueness. Artists such as Cee Loo Green, Keyshia Cole and Diddy have also shown their support for Erykah’s Quarantine Concert Series. Most recently, Erykah conducted a press conference via Zoom to speak on how her Quarantine Series began and how she was able to overcome some obstacles she faced. To learn more about her series and watch Erykah’s press conference, visit: https://baduworldmarket.com/pages/stream.

Credits: Instagram @erykahbadu

Report: Jessica Tamay


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