Fear of God and Barton Perreira's Friendly Collaboration
Fear of God’s groundbreaking collaboration with indie eyewear brand Barton Perreira was born of a particularly endearing mutual admiration for each other. Designer Jerry Lorenzo’s affinity for Barton Perreira glasses has earned him the opportunity to join his cherished optical brand in creating a limited-edition line of stylized eyewear.
Lorenzo’s adoration for Barton Perreira began in his late twenties, initially drawn to the glasses’ exceptional boldness and proceeding to incorporate them into his everyday style. Fear of God even featured pairs of these glasses in a previous collaborative shoot with Zegna. Lorenzo’s zeal for Barton Perreira shone through in an Instagram post in which he was flaunting their “Woody” and “Joe” frames, capturing the attention of brand co-founder Patty Perreira. Perreira was charmed by Lorenzo’s simultaneously classic and modern aesthetic and immediately requested his partnership, which he promptly accepted within 24 hours.
Lorenzo’s deep study of Barton Perreira’s vintage eyewear collection inspired him to brainstorm new ideas for color palettes and frame designs, resulting in an array of glasses with earthly hues and light gradient wash lenses. Fear of God’s optical design debut is now available for purchase on their website, as well the website and physical stores of Barton Perreira.
Photo credit:
https://wwd.com/fashion-news/fashion-scoops/fear-of-god-eyewear-launch-1203652632/
Report: Nia Hunt
At the rise of Covid-19 many of us first questioned the timeline of fashion week and would we see the regular calendar continue - the question weighed over many of us for months! It was refreshing to see design houses and designers across the globe take advantage of the uncertainty and plow into production mode - thus my interest in Jerri Reid New York - The Black Designer based in Brooklyn New York wow’d instagram with his latest collection paying homage to the Black Is King film which debuted earlier this year in July. I was taken aback at quick of a turn round the young designer produced and released his well crafted designs reflecting some of the films most memorable moments.