Are You Losing Money By Treating Your Business' Social Media Account Like Your Personal Platform?

Does a brand even exist these days if you can’t find it on at least a couple of different social media platforms? For younger audiences, the answer is a simple no, meaning that failing to build a social media presence is a disastrous online marketing mistake that’s sure to cost you. 

But, what if you have a decent social media following and you’re still struggling to secure sales? In some cases, it may simply be that you’re not reaching the right audience. In others, it may be that what you’re putting out on your social media isn’t quite right.

After all, this isn’t your personal Instagram, or Facebook, or whatever. You should maintain these accounts with a clear goal, and a decent amount of strategic planning in mind. You should also avidly avoid the following mistakes that might come from treating your business’ social media like your own personal platform. 

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