Essential Businesses and How to Start Them
Businesses can operate on one of two models: selling products or offering services. When it comes to offering services, there are some that will be more lucrative than others. The most stable service businesses are those that cover essential areas, those that people cannot skip out on. For these start-ups, your only concern will be competing companies, rather than having to worry about market viability. But what are some examples of these essential businesses, and how do you start them?
Plumbing
It may not sound like the most glamorous business, but plumbing is a service that will never go out of fashion. For as long as people live in houses, their plumbing will need installed, fixed, and upgraded, so this is a great way to ensure you’ll never be out of work, particularly if you can build a loyal base of customers. If you don’t have plumbing expertise yourself, you’ll need to hire engineers to operate under your banner, and this may require decent start-up costs. Think about attracting freelance works with a company health plan and other benefits! However, once you’re up and running, with plumbers you can trust, the business will practically run itself...
Heating, ventilation, and air conditioning
Just like plumbing, this area - known as ‘HVAC’ will never become obsolete. As the seasons change, heating and ventilation systems will need maintenance, and you can be there to do it. Once again you’ll need to hire experienced engineers. It’s also worth getting an edge on competing businesses by investigating SEO leads for HVAC companies. Many people prefer to use known and experienced companies to service their air conditioning, so it’s worth really focusing on establishing a reputation as soon as possible.
Hairdressing
What would happen if everyone suddenly stopped going to the hairdressers? It would be chaos, right? You can’t even imagine it? Unlike nails or other beauty services, haircuts are something everyone uses, meaning your customer pool is the entire population! Training as a hairdresser is your first step, learning all the various skills needed to cut hair beautifully. You can then join an existing salon as a junior hairdresser and work your way up the ranks before setting up your own place - or you can function as an independent freelancer by ‘hiring a chair’ in a collective salon. If you love beauty and fashion, and you enjoy talking to people, this could be the perfect way for you to flourish in your business.
Marketing
Whilst domestic homes may need plumbing, what’s the one thing that all start-up businesses need for success? That’s right, it’s marketing. The world is saturated with companies trying to make their mark, and most of them are starting to outsource marketing and use marketing consultancies to give themselves the edge. Why not capitalize on this with your own marketing company? As long as there are businesses in the world, your services will be required. Start by building up an excellent portfolio of your work, including mock campaigns and advice you’ve given to friends and colleagues, before launching into the business market.
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