Multiculturalism in the Philadelphia International Gem & Jewelry Show
The Philadelphia International Gem & Jewelry Show was held in the Greater Philadelphia Expo Center from March 6th to March 8th, 2020. The event was a vast showcase of diversity, not only in the types of gemstones used for the fashion jewelry but also in the cultural backgrounds of the vendors. Sellers incorporated elements and signifiers of their ethnicities into their products, thus having created truly remarkable works of art.
The most expansive and vibrant stand in the show was that of BJ Total Fashion, a jeweler that specializes in Indian and Buddhist creations. Amidst the gold bracelets and necklaces that encompassed various sections of the BJ Total Fashion vendor were Buddhist medallions and sculptures in the shape of the religious symbol kumkum bharani. Enhancing the aura of these golden treasures was the presence of bejeweled hair accessories, some of which were flowers built entirely out of gemstones. Several other merchants sold jewelry influenced by multiple regions across Asia. Like BJ Total Fashion, both Avaniee Jewels and Taj Mahal Gems’ jewelry is styled after that of India.
Orchid Pearl Inc’s necklaces and rings were made from fine cultured Japanese Akoya pearls, and at the Imagine Bliss, Inc. vendor there was just as much jewelry as there were silk Chinese-style jewelry bags. One last culturally diverse seller was J&J Gems, which was devoted to Native American art. This vendor was particularly unique in that it primarily sold raw crystals rather than fashion jewelry. Seeing such gemstones as rose quartzes and rainbow jaspers in their pure form dazzled audiences with their distinct beauty. To complete J&J Gems’ striking aesthetic, dream catchers and stone and wooden bear statues ornamented the scene. The Philadelphia International Gem & Jewelry will return to the Greater Philadelphia Expo Center on September 18, 2020, which undoubtedly will create more opportunities for the jewelers to further diversify culturally.
Words by Nia Hunt.