Operations & Digital Marketing Formulas All Business Owners Should Know

Don’t get left in the dark with industry terminology and vanity metrics. This is your one-stop shop to study up on the most important metrics to help move your business forward.
Ask the right questions to get the answers you need and find the right fit for your customers?
In the race to win and keep customers, e-commerce companies are relying on digital marketing more frequently than ever before. Speed, quality, and delivering the right products and experiences for the right audiences are the foundation for growth today.
Get our glossary of top formulas to scale your business below.
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As a business, this provides a tricky problem. Where is the line between updating your customers, and frustrating them? After all, you may need to call them, and a newsletter might be something they’ve signed up for. Where do you strike the line, especially because everyone has their own tastes and considerations.
Let’s talk about that lovely gap year. That glorious hiatus between college and high school, or between semesters or life stages, when you’re supposed to figure things out, travel, “discover yourself,” and remain busy enough to impress potential employers. It’s the delicate balance between chill time and planning your future.
In a crowded hospitality market, many hotels struggle to stand out. But what transforms a forgettable, generic hotel brand into one the guests will rave about and return to time and time again? There's a combination of factors here, including innovation and a focus on guest experience. Here's some of the key factors that can elevate a dull hotel brand into a truly great one:
So, what do you need to know about how to choose a real estate agent, and how do you go about finding the perfect person for your property search?
It doesn't matter what type of business you run - if you’re selling physical products, you need storage.
Have you ever pitched your products to clients, only to turn around and see them half asleep with disinterest? This can come as a real blow, especially if you put your whole heart into that pitch presentation. More importantly, it can quickly become a deadly issue for your business overall.
If you can ensure that you are able to get a strong reputation for your business, then this is something that is really going to be a huge help all in all. Let’s look at some of the things that can work to improve your company’s reputation as well as possible.
These days, personal branding is so important. Whether you’re an entrepreneur, a freelancer, or even a corporate professional, you know that making sure you come off in the best light is important. That’s where networking events come in.
The cost of opening up a physical store can be great. If you’re going to do so, we highly recommend keeping these three things in mind. They’re not the most obvious costs to account for, but before your first week of business gets underway, you’ll need to see about them.
That’s the trap so many small businesses fall into, and while sure, there’s plenty of online marketing trends that are constantly coming and going, well, it’s a lot of time, energy, and of course, lots and lots of money, and it’s all in the hopes of getting noticed (and sometimes thinking that it’s literally the only way to get noticed too.